The Rise of Vlogging

Listening To: Dela - Johnny Clegg

Wise Words: "Don't make everyone know about your sadness." - John Steinbeck 

For those of you not familiar with the term, vlogging is a combination of the words video+blogging. Though it’s still too early to determine the scalability of vlogging, it’s catching on very fast.

Topping the list of popular vlogs is New York based Rocket Boom. Though I personally don’t watch their vlogs, their channel gets around 250, 000 visitors per day. The channel produced their first sponsored video advertisement for a whopping $40, 000. The most amazing thing about this though is that the channel maintained full creative control over the advertisement, the sponsor was merely guaranteed a mention of their product in one of the channels videos.

I am a big fan of vlogs, with a few of my favourite listed below;

1.    Jenna Marbles

2.    Kingsley

3.    Caspar Lee

4.    Jack Harries

So, with vlogs becoming increasingly popular, and with the promise of advertising revenue, I am thinking I might just drop out of uni and start a channel. Thoughts?

Emily